About this product
L’Oréal, the worldwide No.1 in hair colour*, introduces Elvive Colour Vive Shampoo. Our first shampoo with a Light Reflecting System. It nourishes hair from root to tip and wraps it with protective care.The Colour Protect Light Reflecting System formula is enriched with a nourishing ingredient and filters and works on 2 levels: 1. It nourishes the hair and transforms its surface. Hair feels silky to the touch. 2. It helps protect the hair fibre from external aggressions and accentuates your colour’s radiance.
